In a world that’s exploded with media channels, we have many ways to tell or experience a story in 2019. Even many immersive ways. But a new app called unrd has added a fresh one to the mix.
The app allows you to choose from a number of characters, and instead of just reading a story, or watching a video or film, your phone essentially becomes that characters phone, and you experience their story as if it was happening to you.
Per its website, unrd bills itself as “real-time fiction”, and claims it allows you to “live someone else’s life and receive messages, videos, photos and audio messages – and even watch them LIVE on video.”
Why it’s hot:
In a way, we’re all already “experiencing” each others lives through social media and other messages on our phones. But while our friends lives might or might not be interesting, it’s nothing like “becoming” one of them in a crazy situation, such as “You have the phone of a missing girl. Amy Morris disappears after a night out with friends.Over 7 days receive texts, photos and video messages and discover the truth behind her disappearance.” It’s interesting how unrd has not only built a new storytelling platform, but also one that seemingly builds off our proclivity for following other peoples “stories” on our phones.