Snapchat drops Yahoo and Warner Music

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Snapchat has dropped Yahoo and Warner Music, and replaced it with Buzzfeed and iHeart radio. This really ties well with the audience they are trying to reach as well as revamping the image of Discover that would be more palatable with millennials. Buzzfeed is already creating a lot of innovative content that Snapchat thinks many users would love.iHeart Radio will be focusing on interview snippets from Celebrities and artists.