Software becomes obsolete, companies that host websites go out of business, people stop paying for domain names – history is being erased, but some brave crusaders are ensuring it remains documented. Olia Lialina and Dragan Espenschied are on a quest to preserve the early internet. And although it seems like an easy way to mock the early web, their efforts are focused on maintaining an archive as a way to learn how to make the internet better.
What started as an archive of what not to do online is slowly becoming a springboard for exploring new ways of experiencing the internet. With design, best practices and cookie-cutter web templates (wix, et al.) the internet has become somewhat of a sterile environment. Like a refined art gallery. And although user experience has improved vastly, much has been lost in the sterilization of the internet.
Today, platforms limit what you can post, and unless you are a developer you are forced into uniformity. But beyond that, the concept that the world wide web was made by individuals and accessible to all is fading. The modern internet is lacking in personality.
But we’re slowly seeing the early web aesthetic having comeback, slowly but surely. Websites are creeping up that embrace pixelated gifs and rainbow comic sans…
Official Captain Marvel Website: https://www.marvel.com/captainmarvel/
Official Bojack Horseman Website: http://www.bojackhorseman.com/
Why It’s Hot: As a digital agency, we should focus on ensuring best in class experiences for users, but should also be open to pushing the boundaries of what is conventional and look into the past for inspiration.