“Ziploc gives a twist to the traditional back-to-school ad with a campaign in which the “kids” are actually played by animals. A series of spots entitled “Little Beasts,” by Energy BBDO, show adults playing the teachers and parents, while “beasts” like llamas, monkeys and goats play the students. All the ads carry the endling: “Kids are a trip. Pack accordingly.” – Alexandra Jardine
Why It’s Hot
Because what’s funnier than commercials with animals! These ads are captivating and hilarious. I love how this ad targets both parents and children at the same time to tie in the theme of back to school. I think this was a great idea for Ziploc and is socially shareable.