AT&T Announces a VR Escape AdverGame

AT&T AUDIENCE Network created a VR escape advergame for their new show Mr. Mercedes. The game is all told from a first person perspective, putting the user in the shoes of the characters in the show to discover clues and find a way to escape.

The game incorporates footage directly from the set of Season 2 making it look awesome and is a great tease for watching the show. That along with it being a VR escape game, a genre that doesn’t have a flooded market, yet for gamers makes this advergame really stands out with the gamer audience.

“Escape before time runs out or be trapped in Brady’s lair forever! And, whatever you do, don’t let him inside your head.”



Why it’s Hot:

  • Unique advergame
  • Great way to have gamers find out about the show that were unaware of it previously
  • Innovative way to advertise in VR

Leap Motion’s New Creepy but Fascinating Tech Demo!

Leap Motion is a company best known for its work in VR and AR controllers. They recently posted a tech video of the fourth generation of their hand tracking tech and it features one of my favorite things to do.. Pet a kitty!

Leap Motion posted a statement on it’s YouTube page about the benefits of their tech:

“VR interactions have the potential to be easier and more intuitive than with any other technology. Cat Explorer is a fun demo that points to the transformative potential of VR and natural interaction in fields as diverse as education, training, healthcare, and entertainment.”


Why it’s hot:

  • Innovative VR tech
  • Intuitive controls
  • Explore a cat!

Study shows participants recall information more in VR

A new study at the University of Maryland shows that people remembered information better when in VR versus on a desktop.

Participants were first handed a print out of faces. They they had 5 minutes to a explore a scene and remember where all the faces were located.

“Half the faces were positioned in different locations within the interior setting–Oprah Winfrey appeared at the top of a grand staircase; Stephen Hawking was a few steps down, followed by Shrek. On the ground floor, Napoleon Bonaparte’s face sat above majestic wooden table, while The Rev. Martin Luther King Jr. was positioned in the center of the room.”

After 5 minutes, the scene went dark for two minutes and then reappears. This time though, the faces were replaced with numbered boxes. The participants were then asked to recall what face was in each box.

After they finished answering, they were asked to remember new faces and explore another scene, but this time on a different platform. The 40 participants were split into two groups. One went that went through the study in VR first and then desktop, and another group that explored it on desktop first and then in VR. All but 2 participants said they were confident with their answers on both platforms, but preferred VR.

The results? There was an 8.8% improvement in recall accuracy when the participants used VR over desktop.

“Many of the participants said the immersive “presence” while using VR allowed them to focus better. This was reflected in the research results: 40 percent of the participants scored at least 10 percent higher in recall ability using VR over the desktop display.”

“By showing that virtual reality can help improve recall, it opens the door to further studies that look at the impact of VR-based training modules at all levels–from elementary school children learning astronomy to trauma residents acquiring the latest knowledge in lifesaving procedures. We believe the future of education and innovation will benefit greatly from the use of these new visual technologies.”


Why It’s Hot:

  • Shows more potential for VR as a platform for educating users



Boring Company’s Ridiculous Terms and Conditions

People that have bought The Boring Company’s Flamethrowers received an email saying they need to agree to some Terms and Conditions.

Once they clicked on the link, they were brought to a page that starts off some silly terms to agree to.

Eventually it does get to more legit Terms and Conditions

Why It’s Hot:

  • By starting with something more fun and engaging, users may be more likely to actually read through the terms and conditions
  • Fun thing that got people talking about their flamethrowers again


Instagram introduces Emoji Slider Stickers

Want to know just how smiley your followers are from your post? Just slap an emoji slider sticker on your video or image post and see the feedback come in!

Why it’s Hot:

  • Followers can give more detailed reactions to posts
  • Fun and useful way to add interactivity to stickers

Half Dome – Facebook’s prototype VR headset that’s tackling VR’s biggest visual issues

Facebook just released the new Occulus Go, but already has a prototype for a new VR headset that focuses on advancing the hardware to increase the visual quality.

A wider field of view, built-in eye tracking, and moving screens inside the device all work together to create a greater sense of depth in virtual 3D objects, both far and near. This helps users read things and avoid tunnel vision in VR.

Personal images that users take are transformed into “point cloud record structures.” This allows the device to create new 3D panorama images with detailed geometry that users can explore in VR.

Check out the video:

Why it’s Hot:

  • Innovative new ways to have hardware fix common visual VR issues and create 3D spaces from 2D images

White Castle now has Impossible Sliders!

So, I got home yesterday and my vegan girlfriend excitedly told me that White Castle now offers Impossible Foods’ plant-based burger at some locations. I’m not a huge fan of White Castle, but we trekked the 10 blocks to get some vegan fast-food.

Besides the horrendous customer service and having to explain that adding cheese to a vegan burger makes it not vegan to the cashier, it was great! If you haven’t tried an impossible burger yet, definitely find one close by. We couldn’t tell if we were given meat-based burgers or the impossible ones.


Why it’s Hot:

  • Adding vegan high-quality vegan options is opening up a whole new audience for White Castle.
  • Impossible Foods is making a huge jump from higher-end, fast-casual restaurants to a mass consumer, fast-food chain.


Impossible Foods goes to White Castle

Blurring the line between CGI and reality

“She’s a digital personality created using a new real-time motion-capture technology.”

“Epic Games has been obsessed with real-time motion capture for years, but the company is now trying to take its experiments with the technology one step further. Enter “Siren,” a digital personality that it created alongside a few prominent firms in the gaming industry: Vicon, Cubic Motion, 3Lateral and Tencent (which just became a major investor in Ubisoft). The crazy thing about Siren is that she comes to life using live mocap tech, powered by software from Vicon, that can make her body and finger movements be captured and live-streamed into an Unreal Engine project.”

Watch the video here:

Why it’s hot:

  • Breakthrough mocap tech
  • Going to save gaming company’s a ton of time on animations
  • Could easily be used to create some fake news
  • Robots taking some more jobs

PUBG Hits #1 on iOS and is Full of Bots

For anyone that doesn’t know, PUBG (PlayerUnknown’s BattleGrounds), is a Steam game in which 100 players get dropped onto a map that slowly gets smaller and smaller as they kill each other until there’s only one of them left. It’s more of a thriller game than an action/shooter. There are 99 other players out there, and any one of them may have you in their crosshair. Players are extremely vulnerable the whole time so most hide until the map edge starts approaching them and they’re forced to get closer to other players. 20 minutes could go by with not much happening but the player is always on the edge of their sit because of the tension in the air. At any moment they could lose. The game is huge in eSports right now (well fortnite is slowly taking over . Tournaments with large cash prizes keep an audience engaged for most of the game. There’s just a couple of issues that need to be worked out.

PUBG Mobile is the Most Downloaded iOS App in 48 Countries

Anyways, on March 19 the game launched in multiple regions globally on iOS and Android platforms. PUBG Mobile might be the top downloaded app in 48 countries! Amazing feat for a game that had almost no marketing put into it. So I started to look into what made it work so well on mobile that helped it climb to the top.

Turns out, the mobile version of the game is full of bots.

Many new users played their first game on a touch screen device instead of on a computer and ended up winning their first game. Desktop players know that winning your first game is almost impossible, winning any game is impressive, so what’s going on here? The mobile version of the game has a difficulty curve built into the design so it pairs new players against bots that are easier to beat than other players. Over time, the ratio of players to bots is widened until the user is always playing against other players.

Why It’s Hot:

  • PUBG design is great overall. The way they dealt with balancing the mobile version is innovative solves a big game design challenge.
    • It shows how the different audiences need different UX Design to keep them engaged in the game. The Steam audience would probably deem the game too easy if they were paired against bots while the mobile audience pushed the game to the top of the stores.
  • The game sky rocketing to number one on the charts may help ease concerns for other eSports games that were wary of releasing on mobile.
    • There is no revenue for PUBG Mobile just yet, but Fortnite, which also recently was released on mobile, has passed $2 million so far putting it near the top of the grossing charts.—but-will-be-one-day

Traveling in Oregon (Slightly Exaggerated)

Travel Oregon spent $5m on an animated campaign based on true stories that are only slightly exaggerated.

They have a campaign landing page on their site and also reuse assets throughout various pages. For example an image from the forest scene is used on the page about hiking.

Oregon, Only Slightly Exaggerated


Why it’s Hot:

  • Awesome unique campaign
  • Beautiful animation
  • Field trip to Oregon?

IndieCade East Recap

This past weekend there was a festival for indie games at the Museum of Moving Images in Queens. There were a ton of amazing talks and indie games doing all sorts of interesting and unique things, but here are a few I saw that stood out to me:


During the festival there was a 10 hour game jam going on where game designers had to create a new alt-ware game using an unreleased platform, Blinks, inspired by the work of the indie game designers, Jason Rohrer.

Blinks is a new alt-ware gaming platform where there are multiple hexagon tiles that can “talk” to each other. Games can be programmed on one tile and then transfer data about the game to others.The designers of the platform needed more games for the platform so they made it extremely easy to code new games on it and sponsored this game jam. A few teams were able to finish making games in a couple of hours so they decided to make more. Here’s a video and instructions for a game on the platform:

  1. The players take turns.
  2. On your turn, you break the array of tiles into two chunks and put them back together in another formation. 
  3. When a tile has at least two neighbors but none match its color, it blinks with happiness.
  4. The first player whose tiles are all happy at once wins.

Getting Over It:

The creator of the popular frustrating game QWOP and GIRP is back with a new ridiculously challenging game called Getting Over It.  The user plays as a man stuck in a pot trying to get over a trash mountain using a giant hammer. Just like Foddy’s other games, this one involves very unintuitive controls making the interaction of controlling the avatar the challenge of the game. The best part about seeing it at the expo is that the creator was there giving encouraging commentary to users as they failed miserably at playing his game. It was hilarious.

You can buy it on Steam here for Windows and MacOS.

You can buy it on the iOS App Store here.


Beyond the screen:

Oh man, this talk was so good! Here’s the description from the schedule:

Ubiquitous computing, Internet of Things, Immersive Theater, Physical Computing, Augmented Reality – the stunning growth of technological and artistic possibility for interaction design is driving games, play, and interaction out of our flat screens and into the truly interactable space of the real world. IndieCade co-founder Celia Pearce explores this brand new world of play in a talk for designer and players alike.

One of the cofounders of indieCade, Celia Pearce, went through a presentation that highlighted dozens of the great games that broke away from using a screen as the interface. I’ll try to hunt down the full deck and see if she’s maybe able to come in to demo a few of them to us if that’s something we think is useful, but here’s the one I thought was most unique.

Fear Sphere is a horror game played in a pitch black inflatable sphere. One person crawls inside an inflatable dome with a projector with a gyroscope inside of it, to help them find their way out of a virtual maze. Other players stay outside with a map to guide them. The projector is used like a flashlight to give a sense of being in a pitch black world.


Thoughts and Prayers the Game:

This game wasn’t at the expo but I was told about it while there. It’s a great example of how games can include political opinions and have messages within them. The idea of the game is that you send thoughts and prayers after mass shootings and your score is how many lives you’ve saved. Spoiler: it’s always zero.


More info about IndieCade here

Don’t want to go out? Just send your Human Uber instead!

So.. At EmTech conference in Asia this week, Jun Rekimoto, a Japanese AR/VR researcher affiliated with Sony, showed off ChameleonMask. It’s a “Human Uber” software, in which someone straps a screen to their face and fills in for someone else.

Why it’s hot:

  • The future is finally here
  • How can the surrogates see? Do they need to poke eye holes out? Too many questions..
  • Apparently some people are ready to sign up as surrogates for new gigs

More info:


$70 for some pieces of cardboard,

Weird Nintendo is often the best Nintendo, or so it is said. After all, two of its biggest successes (the Wii and the Switch) are far from ordinary consoles. Now, with a year of huge Switch sales behind it, Nintendo is getting even weirder with Labo — cardboard accessories that kids can build themselves and use to immerse themselves in a game’s world. So far, Nintendo has shown off a mini piano, fishing rod, robot fighting suit, remote-controlled robot walkers … and what amounts to a cardboard house with your Switch screen built right into the middle. All of these are controlled in some way by the Switch Joy-Cons.

Looks awesome, but it’s $69.99 for the variety pack and $79.99 for the robot pack. Reactions to the price point have been pretty mixed:

Some people are fine with the price because of the amount of design work that went into getting the cutouts to be perfect. One video has someone trying to make their own cardboard Switch accessories to compare to to cut out Nintend Labo ones:


Why it’s hot:

  • Nintendo is thinking about the Switch as a general entertainment device rather than a traditional game console.
  • One of the first games Nintendo announced for the console was 1-2 Switch, a party game that encourages face-to-face interaction and involves using the Joy-Cons as a Swiss army knife that can function as almost any tool, ranging from a Ping-Pong racket to a sword. Labo is a great evolution of that concept, and much different from anything being offered by the other top consoles on the market.
  • The product can be pitched as a STEM learning tool since it involves aspects of building and making things before users can play the games.
  • Kids get bored of accessories for consoles, instead of having piles of unwanted extra wii controller accessaries, the Labo accessories will be recyclable
    • The high price point might make people hold onto them a bit longer than they would otherwise.
  • It’s going to be interesting to see if people spend the money on these kits or not and how cheap third party knock-offs will be!

Giant Exoskeleton Racing League

Furrion, a company that normally makes high-end appliances, created a mech called Prosthesis to start a new kind of racing league.

“The Prosthesis is an exoskeleton that weighs 8,000 pounds, has a top speed of 20 mph, and the company says the battery can power the mech for an hour. This isn’t a robot. It’s an exoskeleton that requires a driver.”

– TechCrunch

Here’s their video promoting it:

Such hype! So what do the people of YouTube think?

Good points. It seems like it really wouldn’t be that exciting to watch people race in slow moving machines that are all built the same way. I looked around a bit and found this video that shows how it’s controlled. Seems like there would be some skill required to actually get it to move the right way.

So yeah, I guess it could be exciting to watch people struggle to control this heavy slow machine. It doesn’t say when the first race will be but I’ll for sure tune in for it.

Timeline Plugin for Sketch

There are a lot of great Sketch plugins but this is the first one I’ve seen that let’s you animate right in Sketch. Currently, to make animated prototypes you’d have to make wireframes in Sketch and then import them into Principle or a similar program to animate them.

It’s only available for pre-order at the moment but should be releasing in about 11 days.

Why it’s hot:

  • Awesome plugin to streamline the wireframing to prototype workflow
  • Invision Studios is also releasing later this month too, it’ll be a good month for new prototyping software!

More info here:

Ready Player Leg

A new poster for Ready Player One was released:

Notice anything weird? Well, you’re not alone.. The internet had some fun with that extra long leg. Here are some of my fav posts from it:

Why it’s Hot:

  • Make sure check there’s no obvious photoshopping in posters unless you’re looking for internet troll attention

More posts about the poster:




Petlandia – Personalized Story Book About Your Pet!

Petlandia is a service that allows users to edit an avatar to look like their pet and then puts them into a story book. I went through it with my cat, Miso.

Miso, for reference.

I started off by editing an avatar to make it like Miso. Colors and pattern seem to be the major customizable features.

Then I entered details about him and his owners (me and my girlfriend Meg).

And that was it! I had a book all about my kitty.


There’s about 30 pages in the book that I could purchase it for $30.


I browsed their site about after purchasing the book as a Christmas present to my cat (I hope he likes it!) and found that they have an app where you can make stickers for your pets to send in chats. …I had to try it.

I downloaded the app from the App Store.

There’s no logging in, so I had to make Miso’s avatar again. Look at him with his cute lil face!

I sent a sticker to Meg on Facebook, but she reminded me that we have two cats and I can’t play favorites.

So back to the app which allows you to create multiple pets to make some Allister stickers.

Meg was happy with the results.

Why it’s Hot:

  • Quick and easy way to personal merchandise
  • The app is like Bitmoji, but for pets

Here’s their site so you can make your own pet books:





Thor 4D

As part of a skit for the Late Late Show, the cast of Thor put on a high-school play version of the movie at a theater to a surprised audience.


Why it’s hot:

  • Hilarious marketing stunt for a movie
  • Disrupting the movie industry with 4D movies


P.S. The team at Looking Glass Factor wants to thank everyone that came by to check out the demo they showed us on Tuesday. We’re all invited to the launch party on Tuesday in Greenpoint which sounds like it has a bunch of other fun things to play with. RSVP on Facebook here:

Introducing the Terzo Millennio, a self-healing future supercar

The Lamborghini Terzo Millennio concept was created from a collaboration between Lamborghini and MIT. They wanted to envision a supercar not from the next generation, but the generation after that. It focuses on:

Energy Storage:

  • The Terzo uses super-capacitors, which can accept and deliver charge faster than batteries can instead of traditional storage batteries.


  • Lamborghini and MIT are researching using the car’s carbon fiber body as an energy storage medium, turning the whole body into a battery.
  • That technology can also be used to monitor the car’s carbon fiber structure.
    • For example, if small cracks develop, the charge may move through the body differently, which can kick-start a “self-repairing” process in order to prevent the cracks from growing.


  • In terms of propulsion, it packs four electric motors, one in each wheel, which permits more freedom in design by hiding all the motor-related stuff in the wheel wells.


  • Looks like a Lamborghini, but with the removal of a traditional drivetrain, the cabin is pushed forward a great deal and air channels are everywhere to help keep the car as planted as possible.


  • Automation is shown off as something to help the owner become a better driver instead of a solution.
  • It could be capable of taking a driver around a track to display the best driving line, so that drivers can enhance their own abilities without an actual coach sitting in the car with them.

Walk around the Lamborghini Terzo Millennio

We got a quick walk around the Lamborghini Terzo Millennio.

Posted by RoadshowAutos on Monday, November 6, 2017

20Why it’s hot:

  • Innovative self-healing capabilities capabilities
  • Innovative energy storage material
  • It treats autonomy as a means to an end, rather than the end itself – the car teaches the driver instead of taking over full control

HoloPlayer One – A Three Dimensional Holographic Interface

This past weekend I went to the PlaycraftingNYC indie game expo and saw a bunch of aweosme innovative games and tech. The one that stood out to me the most is the HoloPlayer One by Looking Glass Factory. It’s a three-dimensional interface that allows multiple people to interact with holograms with full-color, fully dynamic floating 3D worlds/objects with a touch of their fingers.


The 3D worlds are visible from a range in front of the device, so multiple people can view the world without the use of VR glasses.



The interface detects touch in a three-dimensional way, so you can create 3D objects by just touching the air inside the hologram.



I got to sculpt a 3D object the same way you would with clay, move lighting around a 3D world, and even use a sword to slice up fruit in a 3D version of Fruit Ninja.


The team is based in Greenpoint and said we can come by anytime to check it out or have them come in to give us a demo of it. They have a free Unity3D SDK that developers can use to create experiences for the HoloPlayer One. The device is set to launch at the end of November.

Why it’s Hot:

  • Unique three-dimensional interface
  • VR without needing googles
  • Based in NYC and can come in to demo it for us

More info:

They just announced a class through PlaycraftingNYC to teach you how to create hologram experiences:

Identify Dog Breeds with your phone

Using iOS 11 technology like Vision and Core ML, the Dog ID app identifies dog breeds.

The reviews of the app are pretty hit or miss, but most reviews are 5 stars saying that it was able to accurately identify the user’s dog even if it was a mixed breed.

Why it’s hot:

  • Use of new iOS tech
  • Example of how image recognition could be used in the real world

Adobe’s VR Sound Design Project – #SonicScape

One of Adobe’s newest project involves giving users a 360 interface to edit 3D sounds. Instead of needing to figure out the exact panning, echoing, delays, etc to fake a 3D sounds, this project lets sound designers see and move their audio files in 3D space. This is pretty similar to what I’m used to doing already in 3D games with Unity, but it’s great to see it available for 360 sound design in general.

Why it’s Hot:

  • Innovative way to deal with an interface issue
  • Allows sound designers an easy way to create 360 sounds

It’s just a prototype for now, but may be making into into an Adobe product in the future.

VR Replacement for your PC and 3D Facebook Posts

Oculus’ Connect 4 VR conference held place recently and Facebook announced some awesome stuff. I’ll be focusing on the two that stood out for me, but you can see some others on this article.

First one that caught my attention was the Oculus Dash, Facebook’s new user interface that let’s users customize their VR Home space with the goal of replacing traditional computer monitors in a very Minority Report-style way.

Users can easily open apps and move windows in the 3D space around them. Dash will let users open desktop apps like Facebook, Messenger, YouTube, Spotify, and Chrome.


The next that that caught my attention was Facebook’s new 3D posts in the newsfeed. It will allow users and brands to post interactive 3D models right in their newsfeed. These can be simple 3D objects that users can rotate around and zoom in on, or more interactive. For example, the demo below shows how users can open a 3D car door.


Why it’s hot:

  • Oculus Dash is helping VR become a replacement for PCs, with it’s dropped price point and new features we may see more users picking one up
  • Brands can now make interactive 3D posts on Facebook

More info:

Creating Personalized AR Videos and Interfaces

With the release of iOS 11 came ARKit and a bunch of cool new apps that use the augmented reality technology. This week I saw two that caught my eye for similar reasons.

First is Placenote which allows its users to design interfaces for physical spaces in augmented reality. You could use Placenote to “leave instructions for your airbnb guest, help friends find your apartment, even create and share an interactive museum tour.”

Second is Holo with ARKit, an app that allows users to place 3D objects into their videos/photos.


Why it’s Hot:

  • Holo with ARKit is an awesome use case to show how ARKit can be used to personalize videos. It could easily be adopted by SnapChat or a similar social network
  • Placenotes allows users to create experiences in a new medium. Airbnb recently added the guidebook feature to their app which allowed hosts to add a step by step guide for how to reach the apartment/find keys/get in through photos and copy. This would be a great new feature for them to use for hosts to leave notes for guests in AR.
  • Placenotes could be used at events or shops to give guests information in a unique way.
  • Both of these products are early ARKit examples. Can’t wait to see what could come next with the type of tech!

AR Audio Visualization

An artist created an AR app that displays visualizations for sounds in a 3D space. It remembers the space the device was in when a sound is recorded, creates a visual for it, and plays the chunk of audio for the visualization closest to the user. So, users can “scrub” through audio in AR.

Why it’s Hot:

  • Innovative AR tech
  • Interesting way to interact and visual audio

More info:



Virtual Reality Dating Show

Move aside reality shows, its time for Virtual Reality shows. A new show on Facebook’s new updated video platform came out that puts two strangers together on a virtual date. The people are first 3D scanned and then are placed in a room together wearing a motion capture suit and Vive. They see the other person’s avatar in the virtual world around them. The scans aren’t always the best and the motion capture is hilariously bad, but it kind of adds to the whole thing and allows the soon-to-be couples to easily make jokes about what’s going on around them. The then go on different virtual dates; painting a 3D dream house together, going to space and changing into aliens, or surviving a zombie attack for examples. Afterwards the participants are interviewed and all of them have said the VR aspects of the date helped take a lot of the tension off and allowed them to easily connect without even being able to fully see each other yet and they’ve all chosen to go on a second date so far!

First episode:

VR Blind Date in Outer Space

John and Shelby are set up on a blind date that takes place in a virtual reality world set in outer space.

Posted by Virtually Dating on Tuesday, August 29, 2017


Why it’s hot:

  • Example of the new weekly shows on Facebook’s video platform
  • Great use of VR technology
  • Shows how people feel more comfortable in a virtual world when interacting with someone new

This inspired me to take my girlfriend on a VR date for our anniversary last weekend to Jump Into the Light. It’s a VR arcade in LES that has a ton of great games set up (no multiplayer ones sadly). But we did enjoy giving each other hints when trying to escape Rick’s garage as a Morty clone and help each other fight robots in Space Pirate Training. I definitely recommend going and checking it out!


The Void is Making a Location-Based Star Wars VR Experience at Disney

The Void is known for making “Hyper-Reality” experiences, much more involved than your standard VR experience. The Ghostbusters experience they have in NYC (Which i still haven’t gone to but totes want to if anyone wants to make the field trip) involves users actually physically walking around a plywood maze while wearing HTC Vives, haptic feedback vests, and unique controllers to fully immerse users in the experience. They also have environmental effects like changes in temperature, fans to simulate windy areas, furniture and other props for users to touch and feel like what they see in VR is really there in front of them.

Ghostbusters VR Experience for Reference:

Why It’s Hot:

  • The Void was a startup not that long ago with big dreams that seemed impossible, now they have 4 successful location-based VR experiences in 4 major cities and opening a new one at the holy grail of experiences, Disney.
  • They seem to be the leaders now in this Location-Based VR experiences.
  • Great reference when create completely immersive VR experiences for users.

More Info Here.



Take On Augmented Reality

A game studio, Trixi Studios, posted a music video made with AR.

The studio used Apple’s new ARKit technology to create the music video. ARKit is a tool that allows developers to create AR mobile apps like this one more easily. It will be officially releasing in September and be supported on iOS 11 devices.

Why it’s Hot: