The videos are blood curdling. We are now seeing negative stories break about Ring video hackings. They are of predatory, pranking or threatening (mostly) men speaking to women through rings speaker feature.
Each time I've watched this video it's given me chills.
A Desoto County mother shared this Ring video with me. Four days after the camera was installed in her daughters' room she says someone hacked the camera & began talking to her 8-year-old daughter.
— Jessica Holley (@Jessica_Holley) December 10, 2019
— Lacy (@LacyHartzler) December 10, 2019
This is a horrible PR incident for Ring, though their response seems like a perfectly logical answer to how this might have happened (double use of username/passwords) and that they are we’re still investigating this issue & taking appropriate steps to protect our devices based on our investigation, we’re able to confirm this is in no way related to a breach of Ring’s security.” If the problem is user error but the consequences can cripple your business… How do you insure that it doesn’t happen again? Forced 2FA?
Why it’s hot?
This is especially important for our security category clients. This can be an opportunity but it’s also a risk for current clients. This also can lead to generalized fear of technology and this kind of security progress. It hurts the category generally. If people can’t trust that they’re not being watched, digital security is rendered moot.