On Aug. 1, employees at Three Square Market, a technology company in Wisconsin, can choose to have a chip the size of a grain of rice injected between their thumb and index finger. Once that is done, any task involving RFID technology — swiping into the office building, paying for food in the cafeteria — can be accomplished with a wave of the hand.
The program — a partnership between Three Square Market and the Swedish company Biohax International — is believed to be the first of its kind in the United States, but it has already been done at a Swedish company, Epicenter. It raises a variety of questions, both privacy- and health-related.
“Much to my surprise, when we had our initial meeting to ask if this was something we wanted to look at doing, it was an overwhelming majority of people that said yes,” said Todd Westby, the chief executive of Three Square, noting that he had expected more reluctance. “It exceeded my expectations. Friends, they want to be chipped. My whole family is being chipped — my two sons, my wife and myself.”